Kategorie: AI use case

Posted in AI use case, Data Products, Social media listening

Data-as-a-Service lessons from the company that was right about Trump

One South African company correctly predicted both the outcome of the Brexit vote and Trump’s victory. BrandsEye delivered a Data-as-a-Service (DaaS) product, amalgamating social media analysis, geolocation data and other inputs to create impactful insight that most pollsters missed.